Blog | HR |
10 Min Read
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May 6, 2024

6 Benefits of AI Technology and Automation for Recruitment

by Nina Santos

Artificial intelligence is a hot topic and a tool many businesses have embraced. For healthcare HR and talent acquisition, AI recruiting technology offers an innovative way to address ongoing staffing challenges.  

 

Wondering how? Simply put, AI recruiting uses advanced digital tools or methods to find, screen, evaluate, and coordinate potential staff candidates and new hires. These tools feature design systems that interpret and learn from data, using those learnings to perform tasks and make decisions autonomously. 

 

The aim is to increase efficiency, attract the right talent to the team, and simplify the recruiting process by unburdening workloads. These technologies represent an enormous shift from the early digital days of recruitment and offer several key benefits to employers.  

The benefits of AI and automation

Artificial intelligence has many uses, and workplaces have deployed several forms for a few years. AI recruiting is another horizon in the systems evolution landscape, showing attractive benefits for healthcare HR teams.  

1. Faster hiring process

Hiring is oftentimes a long process. Even before the pandemic, the average time to hire or fill a role in healthcare was 49 days. Following the pandemic and the recovery period, the average across industries remained high at 47.5 days and appears to be increasing.  

 

AI recruitment software has the potential to transform the process. Traditional recruitment techniques often generate hundreds of applications for limited positions available. Candidates have access to job postings through the internet and can easily apply within minutes without cost — meaning companies can easily be overwhelmed with applications.  

According to data, one organization used AI screening tools and dropped its time-to-hire from 42 days to five, gaining an impressive 88% reduction.

Most companies receive between 20 and 200 applications per opening, and the impact on an HR team in a small healthcare organization is enormous. Software drastically simplifies the screening process, quickly assessing resumes and evaluating qualifications and fit.  

 

Using AI tools, organizations can scan data, match candidates to job qualifications, publish openings to multiple platforms at once and in multiple languages, screen applicants, and engage. Most of these steps are automated, running outreach, screening, and assessment on auto-pilot and based on pre-set rules.  

 

AI recruitment software produces a vetted list of candidates while you focus on other tasks, improving the process and creating a faster hiring time. According to data, one organization used AI screening tools and dropped its time-to-hire from 42 days to five, gaining an impressive 88% reduction.  

2. Identifies more targeted candidates

Unfortunately, most applicants don’t meet hiring criteria. Organizations typically screen and reject between 50 and 80% of applications. Luckily, AI recruitment software can help.  

 

These technologies scan data across common job-seeking platforms and match them to candidates, learning how to find the applicants your organization needs. The system optimizes job descriptions, interprets to other languages, and identifies the best ways to attract talent, whether actively or passively seeking a new position.  

 

It can also learn how to present positions to healthcare candidates using the right type of advertising, from banner ads to email campaigns, for example. These functions can increase interaction, resume uptake, and overall candidate application volume. 

 

Once you receive resumes, the system filters through information to identify desirable traits and skills using keyword filters and natural language processing. For example, AI recruiting tools can analyze language on a resume or cover letter to infer qualities and skills.  

 

Other tools, such as automated AI chat boxes, offer streamlined ways to assess applicants. Chat boxes may ask a few questions, analyze those responses, and compare them to examples from high-performing employees.  

 

These strategies help filter through high volumes of candidates to identify those targeted for your industry and your organization and most likely to fit your needs—all automatically and in a much shorter time. 

3. Reduces resume fatigue

For HR professionals, the resume pile can feel like an unending stack of waiting submissions with a hidden gem just waiting to be discovered. Processing the volume of resumes feels overwhelming, and sifting through is time-consuming and tedious. The phenomenon experienced by HR staff is sometimes called resume fatigue. 

 

Automated resume screening software streamlines this process and creates a shortlist of qualified talent, offloading some review pressure. These solutions analyze the data with your criteria and then look for a match in seconds.  

 

These solutions can drastically ease the overwhelm of busy healthcare HR professionals. Data shows that large organizations using automated resume screening dropped resume review time from 40 minutes to four — a staggering 90% reduction.  

4. Improves communication and the hiring experience

Data shows that candidates may lose interest and drop out from a hiring process if they don’t hear back from a recruiter within 10 days of applying. Only 1 in 6 candidates accept employment offers, making communication and positive engagement essential. AI recruitment software can improve that experience.  

 

Rapid screening, for example, can reduce call-back or engagement time from weeks and days to hours. AI chat boxes can answer candidate questions, update talent on their applications and where they are in the system, and collect missing information necessary to complete a review. 

 

These tools provide a better experience for candidates, facilitating a positive relationship from the start for both accepted and rejected applicants. As the healthcare industry faces staffing shortages, making these positive experiences is critical. 

Surveys show 27% of applicants who receive unconstructive feedback will vent about their negative experience on social media, while 26% will leave a negative review about the company, and 41% will blacklist the company and never reconsider future opportunities.

According to reports, by 2025, there may be approximately 200,000 to 450,000 fewer nurses available for direct patient care—an approximately 10% to 20% shortfall. In light of these challenges, engaging interactions become a strategy in itself.    

Let’s put this into practice.

Candidates who feel the organization lacked courtesy may also post negative comments. Surveys show 27% of applicants who receive unconstructive feedback will vent about their negative experience on social media, while 26% will leave a negative review about the company, and 41% will blacklist the company and never reconsider future opportunities. These outcomes may affect your reputation, future hiring, and worker pool.  

5. Reduces HR workloads

Excessive workloads create stress, placing more demands on HR departments that lack resources. Overworked staff are more likely to experience poor health, reduced well-being and increased disengagement, and businesses may note high absenteeism costs 

 

Adopting strategic methods to improve workloads is essential, especially during a workforce shortage. AI recruiting and automation offers simple ways to reduce repetitive and administrative tasks.  

 

About 25% of all US healthcare spending goes toward administrative tasks, and of that 25%, 39% is spent on back-office admin, such as human resources and finance. According to estimations, integrating new technologies and automating work to manage staffing could reduce those values by 18%. AI recruitment software streamlines low-level decision and labor-intensive tasks, freeing the workload for meaningful work.  

6. Increases time savings

According to a survey, one-half of participating employees say that generative AI technology saves them one to five hours weekly. Another quarter of participants say that AI technology saves six to 10 hours weekly.  

 

With those time savings, AI recruiting can help HR teams ease workloads, increase speed, and raise productivity. A Harvard Business study found that implementing AI technology increased business task performance by more than 40%, task completion by over 12%, and speed by more than 25%. 

 

The combined efficiency, improved workload, and less resume fatigue with better process outcomes make AI recruiting a game-changer in today’s hiring climate.  

Attract top talent with next-gen AI recruitment software

New approaches to recruitment are necessary as workplace culture and human capital management evolve. Next-gen AI recruitment software like Empeon is part of that growth and advancement. 

 

Empeon automates and streamlines your hiring process, simplifying outreach, talent attraction and assessment, credential checks, and onboarding. Take a tour of our platform to learn how the talent acquisition tools help find and engage talent for a better hiring experience. 


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